After announcing plans to purchase the company in February, Walmart has officially closed on its deal with Vizio, buying out ...

It’s a surprising turn of events, showing Walmart’s perception of the TV market and how it will leverage that market to ignite its ever-growing ads business. And while ads are definitely an ...

With more than 1,950 stores across the United States, and an array of mostly non-essential merchandise, Target has lost ...

The television maker is a key part of Walmart’s big push to become an advertising platform to rival Amazon.

In the most competitive holiday season in years, major US retailers Target and Walmart are spending more on ads to reach ...

As previously revealed before, the top reason behind Walmart's aspirations to acquire Vizio is its advertising business, Platform Plus, which was said to help the retailer grow more of its ads focus.

If you own a Vizio TV, don’t be surprised to encounter more ads. On Tuesday, Walmart closed its deal to buy Vizio for $2.3 billion in an effort to become a larger player in advertising.

That’s because what Walmart means is that they track what you buy in store and online and compare that with data on the ads you’ve seen on their website, or elsewhere. The idea is that they ...

Google is aware of the problem and says its “rapid-response enforcement teams” have blocked and removed billions of fake ad ...

Walmart announced the completion of its $2.3 ... on its devices enabling users to stream content for free by watching ads. Vizio’s Platform+ segment, which consists largely of its advertising ...