For the record, Amazon first announced in September 2023 that ads would be coming to Prime Video. Even if you don’t upgrade your Prime Video plan, any movies or TV shows that you purchase or rent on Prime Video will be ad-free. Amazon added commercials to Prime Video for the same reason most of the other big streamers did: It wants more revenue.

Streaming leveled up again in December, according to Nielsen's monthly Gauge report, rising 9% to capture 43% of all TV viewing.

The winner of the largest prize in TV history—$5 million—is expected to be revealed in a Feb. 13 episode of “Beast Games.”

Another major music streaming service is hiking its subscription price.

Amazon's Prime Video has shifted its strategic focus towards live sports and away from original television shows and movies, seeking to meet internal corporate profit targets, The Information reported on Friday.

Beast Games may have shattered streaming records, but the show's true significance lies in what it reveals about Amazon's evolving retail media strategy.

One Las Vegas resort is going into “Beast Mode” for its latest promotion. Resorts World Las Vegas has announced that it is collaborating with internet

You can now watch a broad selection of PBS programming on Amazon Prime for free even if you don’t have a subscription. Though much of PBS ’ programming is already available to stream through through its own apps, now you can access it through Amazon Prime Video.

Prime Video to focus on live sports to reach profitability by 2025. This strategic move aligns with CEO Andy Jassy's vision.

Former EastEnders star Davood Ghadami looks completely transformed in his exciting new role for an Amazon Prime series. The actor, who played Kush Kazemi in the show, will appear in House of David, a historical drama series that follows the story of David, a king of ancient Israel and Judah and the third kind of the United Monarchy.

Longlegs. Starring Maika Monroe and Nicolas Cage, this movie has become a phenomenon. After its theatrical run, fans eagerly awaited its streaming release. Now, it's finally available, but not for everyone.